THe Korean Vegan

Storytelling Through Food


“Molinaro somehow makes you want to laugh, cry, march in the streets and devour every damn thing on her plate.”
– The Washington Post

3.0 Mil

TikTok Followers

1.2 Mil

YouTube Subscribers

908K

Instagram Followers

212K

Facebook Followers

200K

Threads & Twitter Followers

155K

Monthly Web Page Views

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Joanne Lee Molinaro

The Korean Vegan

With over 5 million fans spread across her social media platforms, New York Times best-selling author and James Beard Award winner Joanne Molinaro, a.k.a The Korean Vegan, has appeared on The Food Network, CBS Saturday Morning, ABC’s Live with Kelly and Ryan, The Today Show, NPR, PBS, CNN, and The Rich Roll Podcast. She’s been featured in the Los Angeles Times, The Washington Post, Food and Wine, and The Atlantic; and her debut cookbook was selected as one of “The Best Cookbooks of 2021” by The New York Times and The New Yorker, among others. 

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TIKTOK Demographics

USA, Canada, UK, Australia

Female = 85.4% | Male = 14.6

Engagement Rate =24%

@thekoreanvegan

TikTok changed my life but life doesn’t end even if TikTok does. Find me where all #tiktokrefugees are going so you can continue to be part of my journey. 💜💜💜

♬ Stories 2 – Danilo Stankovic
@thekoreanvegan

I got to spend a little time with my Dad last week (he came to California for my birthday). He’s 81 years old and although he’s mellowed in some ways, he’s still frustratingly obtuse and often says the wrong thing at the wrong time. The internet has, I think, created impossible standards for being a person. Parents, in particular, are subjected to absurd imperatives that no human could ever satisfy. It is, among others, one of the reasons I am sometimes grateful I don’t have children of my own. My father was not perfect and is not perfect and, in all honesty, I carry the wounds of that every single day. But my father has always loved me and wanted the best for ME. He always valued ME and JUST ME—not my duty or obligation or responsibility to my family, to a husband, to the world. Just me. Many people may view my videos as “man bashing,” but if you are paying attention, this video is quite the opposite. womenstories reallygoodsoup healthyrecipes

♬ original sound – Joanne L. Molinaro (이선영) – Joanne L. Molinaro (이선영)

Meet Joanne.
The Korean Vegan.

Advocate for BLM, LGBTQ+, Women’s Rights, and Democracy.

With over 5 million fans spread across her social media platforms, New York Times best-selling author and James Beard Award winner Joanne Molinaro, a.k.a The Korean Vegan, has appeared on The Food Network, CBS Saturday Morning, ABC’s Live with Kelly and Ryan, The Today Show, NPR, PBS, CNN, and The Rich Roll Podcast. She’s been featured in the Los Angeles Times, The Washington Post, Food and Wine, and The Atlantic; and her debut cookbook was selected as one of “The Best Cookbooks of 2021” by The New York Times and The New Yorker, among others. 

Meet Joanne.
The Korean Vegan.

Advocate for BLM, LGBTQ+, Women’s Rights, and Democracy.

With over 5 million fans spread across her social media platforms, New York Times best-selling author and James Beard Award winner Joanne Molinaro, a.k.a The Korean Vegan, has appeared on The Food Network, CBS Saturday Morning, ABC’s Live with Kelly and Ryan, The Today Show, NPR, PBS, CNN, and The Rich Roll Podcast. She’s been featured in the Los Angeles Times, The Washington Post, Food and Wine, and The Atlantic; and her debut cookbook was selected as one of “The Best Cookbooks of 2021” by The New York Times and The New Yorker, among others.  

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The Korean Vegan

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